Real Lab Diagnostic Is A Cutting Edge Medical Laboratory In Nairobi, Kenya, That Was Getting Into The Market.
I Was Tasked With Creating The Brand Identity For The New Company, In A Way That Would Resonate With The Brand Ethos.
Rationale - My Design Used Two Symbols To Create The Final Identity: The Microscope As A Well Known Tool Used For Diagnosis, And The DNA Double Helix Symbol Representing Life.
